Haus/Wine: Stylishly Sustainable Packaging!
Our packaging design for HAUS/WINE is another project that shows how stylishly sustainability and design go together. HAUS/WINE – organic and natural wines in a 3-liter bag-in-box made of high-quality, recyclable and opaque natural paper with large-format illustrations and individual variety labels. The standardized HAUS/WINE box fits perfectly in every fridge and shelf.
Studio Oeding transported this sustainable wine concept into a new league with our lifestyle design. Stylish, contemporary and ecologically mature for presentation at the table or as a gift. And there is a tasteful, hand-blown carafe for every member of the HAUS/WINE Club. As an alternative to pouring directly from the HAUS/WINE box, the host or restaurateur can decant the high-quality wine so that the aroma and taste can fully develop.
The previously overlooked Bag-in-Box wine has greater ecological advantages than one might assume. The CO2 emissions of a wine box over its entire lifecycle are 82% lower than those of glass bottles. The paper is not only recyclable, but it also requires 78% less water to produce than glass bottles. The sustainable logistics concept includes direct sourcing from a French winemaker cooperative, as well as secure shipping in the packaging design without additional repackaging. Another reason to stock up on HAUS/WINE: the open wine lasts up to 6 weeks instead of just a few days due to the vacuum packaging.
More information on sustainability, concept, wines and packaging at: https://www.haus.wine/
Photography: Conrad Bauer