With our claim to rethink design, we work in the three segments STUDIO OEDING STRATEGY, STUDIO OEDING DESIGN and STUDIO ISTLAND and stand for the success of our customer projects with tried and tested knowledge from 30 years of experience.
Brand Strategy
Strategies for companies, people, brands and products
Our clients were looking for and we found: the white spot in the market that leads to clear differentiation and sustainable influence in our clients’ market. We develop individual, holistic and successful strategies for companies, people, brands and products in line with our clients’ objectives.
Sustainability
Sustainability in every project
Sustainability and design are not mutually exclusive. In our world, they influence each other. In each of our projects, we advise with 30 years of experience in ecological, economic and social sustainability concepts. In this way, design, material, aesthetics and functionality as a unit can permanently change the world of our customers and their consumers for the better.
Trends & analyses
Relevant foundations for innovations & strategies
The basis of every successful strategy is a comprehensive analysis of the market, current trends and the relevant market participants – from local to global. We use our extensive experience and methodological knowledge to conduct research and prepare the results in a comprehensible and meaningful way. We offer companies the relevant basis for making strategic and successful decisions.
Corporate Design
Logo, Branding, Stationary, Interface, Editorial and Communication
The corporate design is so complex and yet so simple. This is where all strategic considerations become visible. It is the grid that gives the company, the brand an unmistakable personality and creates recognizability. We ensure a differentiating appearance with logo design, branding, stationary, interface design, editorial design and communication design.
Packaging Design
Brand identity through product & packaging design
The product and its packaging are brand identity and contribute to a large extent to the brand and purchasing decision. We develop packaging design from the relaunch and expansion of a product range to new and innovative packaging design concepts. We have been advising our clients on sustainability and recycling for many years in order to bring designs to the market that meet the requirements of all generations.
Interface Design
Intuitively understandable concepts and designs
Interface design is more than just a surface – it is a brand communication channel that evokes emotions, provides information, and guides customers through complex structures. We develop intuitive, user-friendly concepts and high-performing designs for every digital interface.
Content
Content Creation & Implementation
Brands tell stories that are relevant and influential. Brand storytelling in social media channels is an integral part of our brand strategy. For omni-channel communication, we define the content and channel strategy and advertising in line with our clients’ objectives. We track down trends close to the target group or set them for our clients.
Workshops
Strategy + Courage + Design = Success.
The basis of every successful corporate development is an excellent, forward-looking strategy. In case this is currently missing, we offer different workshop formats to lay the foundation for innovation, growth, transformation or revolution with our customers. Because we like to break new ground and combine topics, insights and developments from different industries and disciplines to create completely new solutions. This is how we find “white spots” or discover new worlds.
Interior Design
Studio Istland – Interior Design with Concept
Studio Istland is the interior design unit of Studio Oeding, specializing in the spatial translation of brand identities. Here, conceptually sophisticated, tailor-made spaces are created that bring brands to life – designed with thoughtful design elements, high-quality materials, and a holistic approach.